Espresso Agent Blog
Your Real Estate Lead Generation Resource

How Failure Makes Us Stronger

Illustrated man with headache

Boy, if there’s one thing we don’t like to think about, much less speak of aloud, it’s failure. Nothing strikes fear into the hearts of ambitious and outgoing agents like the ‘F’ word. As much as it pains us to think of it, failure is an inevitable part of life. Even the world’s greatest successes…

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Listings: Here Are Some Best Practices to Consider

A home for sale shows the open house sign on a sunny afternoon.

Without a listing strategy, we have no business. All your networking, your marketing, your cold-calling and prospecting is directed toward this goal, for getting a listing is the first step to closing a deal. And, once you nail down a listing, the way you provide service will set the standard for futures ones. With so…

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Likability and Client Good Will

Handshake

The late comedian Mort Sahl had an expression he employed most frequently to poke fun at President Richard Nixon: “Would you be a used car from this man?” The implication was that Nixon wasn’t likable or trustworthy enough to buy a car from, despite his two elections to the Presidency. Take the politics out, look…

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Self Assessment-Strengths and Weaknesses

Smiling Real Estate Agent with New Homeowners

Each of us have our strong suits, those qualities that enable us to own a room and close a sale.But, just as every action has an equal and opposite reaction, we each also have qualities on which we could work to strengthen and improve. Self-assessment, the ability to objectively look at our strengths and weaknesses,…

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The Qualities of a Successful Real Estate Agent

Businesswoman's finger leading the way of tech graph

Every community and every local real estate group has those agents we all look up to. They annually produce the most real estate sales, stride with confidence into meetings with other agents and always look polished and put together. Most likely, what’s special about them are qualities and habits any agent can build with practice.…

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