Espresso Agent Blog
Your Real Estate Lead Generation Resource

Prospecting Real Estate Expired Listing Leads

Buyer broker agreement

Regular readers of this blog know that we focus on listings as the key to long-term success (and earnings) for real estate agents. And if you’re going to be a listing agent, you know that most top-earning real estate agents stick to a straightforward strategy for success: prospecting expired listings. These leading agents understand three…

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Overcoming the Reflex NO!

Woman with hand out to say no

Regardless of how long you’ve been in real estate, if you’re calling EXPIREDS, you’re likely familiar with the “reflex NO.” It makes sense, right? A property doesn’t sell, the listing expires and the homeowner is inundated with calls from real estate agents who sense a quick sell. So, the homeowner’s only defense is to just…

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Your Expired Prospecting Playbook

Real estate agent welcoming couple in to check out a property

When it comes to expired listings, always remember: You can assume they are motivated because they’ve already made the decision to sell their home. They are likely not adverse to working with a real estate agent. They have a property to sell without having an assigned agent. Here are a few noteworthy statistics to keep…

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