Working with FSBOs in a Seller's Market

April 14, 2021

Many top real estate performers focus heavily, if not exclusively, on prospecting For Sale By Owner (FSBO) homeowners. In fact, we've written a number...

vector graphic of two real estate agents climbing a mountain with flags symbolizing competition

Many top real estate performers focus heavily, if not exclusively, on prospecting For Sale By Owner (FSBO) homeowners. In fact, we've written a number of posts on working with FSBOs, two of the most notable being:

  • Prospecting FSBOs: Here's What to Ask
  • Think Like a FSBO

FSBOs indeed can be a rich source of revenue. However, one of the big challenges agents face when prospecting FSBOs is how to overcome objections during a seller's market. It's natural for a homeowner to believe they'll have no problem selling their property for top dollar when houses are selling the moment they hit the market. And, often, with multiple offers.Recently, the website Keeping Current Matters posted an excellent article on how to work with FSBOs in a seller's market. The focus, of which, is to remind FSBOs of the value they will ultimately get by working with a real estate professional, as highlighted in the chart below:Check out the post here DON’T SELL YOU YOUR OWN JUST BECAUSE IT’S A SELLER’S MARKETAnd, if you'd like to learn how Espresso Agent can help drive your FSBO prospecting efforts, CLICK HERE.

Geo Farming in Competitive Markets

April 24, 2025

Building a geo farm in a competitive area? Learn how to stand out with Espresso Agent and dominate your market.

Read Article

5 Reasons Why You Should Try Geographic Farming in 2025

April 23, 2025

Thinking about setting up your first real estate farm? Here’s why you should try geo farming, plus some tips on getting started.

Read Article

The Blueprint for Setting Up Your Real Estate Farming Strategy with Espresso Agent

March 24, 2025

Make the most out of your geo farming strategy. Learn how to build a successful and sustainable real estate farm with Espresso Agent.

Read Article