The good news for real estate agents is that, despite the financial insecurities created by the pandemic, we’ve not seen a decline in the demand for h...
The good news for real estate agents is that, despite the financial insecurities created by the pandemic, we’ve not seen a decline in the demand for housing.The bad news, of course, is that inventory levels continue to decline.Or, is it really BAD NEWS? The truth is, you can’t control fluctuating inventory levels, any more than you can control the 30-year fixed mortgage rate. The only thing you can control is your response to the challenges created by lower inventory. A 2020 survey in Homelight found 59 percent of real estate professionals saying that their biggest challenge is low inventory. This suggests that the other 41 percent do not see inventory has a problem and, in fact, might see it as an opportunity.Perhaps a better was to frame this situation is that, low inventory or not, homes will be listed and sold in 2021. The question is: what can you do to ensure that you’re getting the lion’s share of those transactions in your area?In reality, it’s going to take more time, more energy and a lot more focus to win in this current market situation. But make no mistake, you can win. And, for the most part, you will win by sticking to the same strategies that all top performers to “win” on an on-going basis. Let’s walk through a few of these strategies, looking at the through the lens of current market dynamics:
Zig Ziglar once said: “You were born to win, but to be a winner you must PLAN to win, PREPARE to win, and EXPECT to win.Low-inventory is a short-term obstacle waiting for real estate pros who plan, prepare and expect to win. Are you one of them?
Building a geo farm in a competitive area? Learn how to stand out with Espresso Agent and dominate your market.
Thinking about setting up your first real estate farm? Here’s why you should try geo farming, plus some tips on getting started.
Make the most out of your geo farming strategy. Learn how to build a successful and sustainable real estate farm with Espresso Agent.