Whether you are a listing agent or buyer’s agent, selling luxury properties or rentals, the time inevitably comes that you must close a deal. There’s ...
Whether you are a listing agent or buyer’s agent, selling luxury properties or rentals, the time inevitably comes that you must close a deal. There’s no time during the sales process more fraught with the possibility of flop sweat than the close. But, follow our advice and practice these techniques at each stage of the process and by the time you’re ready to close a sale, locking it up should feel like the next logical step for the client
Finally, show humanity.Too often, as agents, we become focused on ‘getting the client’ to do what we want. The purchase or sale of a home is one of the biggest decisions – and an emotional one, at that – that many people deal with. Try to remember to enter the relationship with the goals of the client in mind and we are sure to build trust that makes closing a natural and comfortable extension.
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