Qualities of a Successful Real Estate Agent

Slumps happen! Even if you stick to your routine, and are finding success, you’re likely to hit a dry run. It’s the nature of sales; always has been and always will be. Some days, it seems like every prospecting call nails a listing. Then, without warning, you might go through a period when you’re wondering…

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No matter how long you’ve been in the real estate business, you’ve likely experienced your share of negative clients. It’s an occupational hazard. And, of course, there are degrees of negativity, from mildly annoyed to overly irate. If you’re the kind of person who is conflict-adverse, it can be challenging to work with someone who…

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Many top real estate performers focus heavily, if not exclusively, on prospecting For Sale By Owner (FSBO) homeowners. In fact, we’ve written a number of posts on working with FSBOs, two of the most notable being: Prospecting FSBOs: Here’s What to Ask Think Like a FSBO FSBOs indeed can be a rich source of revenue.…

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real estate success

You’ll find a lot of advice, or often “hacks” that the experts say will guarantee success in the real estate business. Perhaps. But when you get down to it, it’s sticking to the fundamentals that drives your business. Here are a few to consider: Stick to a schedule.  Daily prospecting is the key to achieving…

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real estate website best practices

Working the phones is fundamental to success in real estate. It’s that simple. Yes, you can prospect many other ways, such as using flyers or knocking on doors. Or hoping someone calls you. But if you dream of earning a healthy living in real estate, you’ll need to follow the model used by all top…

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It’s not easy to stay focused these days. Hundreds, if not thousands, of entertainment options on our 70 inch TV screens. Smartphones that constantly interrupt us with news bulletins, weather warnings and social media alerts. And, of course, hundreds of emails every day. Some of us (the lucky few) seem to be immune to disruptions,…

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real estate prospecting calls

When it comes to real estate prospecting, one of the biggest challenges for any agent is to keep the conversation moving in a positive direction. It’s not always easy to get the person on the other end of the phone, for example, to say yes to your request for a meeting. Or, to get a…

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Top real estate performers typically adhere to some basic, time-tested strategies to drive maximum financial performance: Obsessively focus on phone prospecting on a regular basis Invest in leading-edge lead gen/CRM software, such as Espresso Agent Embrace the value of paid coaching advice Work with one or more accountability partners, often on a daily basis Today…

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The biggest challenge for any sales professional, especially real estate agents who are active phone prospectors, is dealing with rejection: NO! I’m not interested! I have an agent! Etc. Etc. Nobody likes rejection, but there is no way to get around in our hyper-competitive industry. The key to dealing with rejection, then, is to embrace…

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“If you can keep your head when all about you Are losing theirs and blaming it on you, If you can trust yourself when all men doubt you, But make allowance for their doubting too”                                                                                                 From “IF”                                                                                                 Rudyard Kipling   Kipling’s iconic poem is about the importance of maintaining our perspective, regardless of…

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