Category: neighborhood farming

How to Become a Circle-Prospecting Superstar

There are a lot of ways to drive your real estate business. You can prospect expireds and/or FSBOs, or mine your sphere of influence. Of course, many top performers rely on a all of these strategies. Another widely-used prospecting strategy is circle prospecting, or neighborhood farming. In fact, some agents focus heavily on circle prospecting…

Hyper-focused Neighborhood Farming

Not all real estate agents prospect on a regular basis. For those that do, many use a multi-tiered prospecting approach, that might include: Calling expireds, followed by… Calling FSBOs, followed by… Calling sphere of influence. Another widely-used prospecting strategy is circle prospecting, or neighborhood farming. In fact, some agents focus heavily on circle prospecting as…

Are You Leveraging the Power of Neighborhood Farming?

So, you secured a great listing in a much-desired neighborhood, with top schools and excellent retail close by. Perhaps you’re planning an open house in the coming weeks? The next question is: what can you now do to maximize the revenue-building potential of that listing? The answer, of course, as any top real estate agent…