Aerial view of suburban town

Real Estate Circle Prospecting Strategies

In today’s post, we’re going to take a deep dive into the power of neighborhood farming, focusing on the language most commonly used in our industry: circle prospecting.  WHAT IS CIRCLE PROSPECTING IN REAL ESTATE? Let’s start with a basic definition of circle prospecting: The definition of Circle Prospecting is cold calling targeted property owners of niche…

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How to Become a Circle-Prospecting Superstar

There are a lot of ways to drive your real estate business. You can prospect expireds and/or FSBOs, or mine your sphere of influence. Of course, many top performers rely on a all of these strategies. Another widely-used prospecting strategy is circle prospecting, or real estate farming. In fact, some agents focus heavily on circle…

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neighborhood farming ariel view

Hyper-focused Neighborhood Farming

Not all real estate agents prospect on a regular basis. For those that do, many use a multi-tiered prospecting approach, that might include: Calling expireds, followed by… Calling FSBOs, followed by… Calling sphere of influence. Another widely-used prospecting strategy is circle prospecting, or real estate farming. In fact, some agents focus heavily on circle prospecting…

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