Working with FSBOs in a Seller’s Market
Many top real estate performers focus heavily, if not exclusively, on prospecting For Sale By Owner (FSBO) homeowners. In fact, we’ve written a number of posts on working with FSBOs, two of the most notable being:
FSBOs indeed can be a rich source of revenue. However, one of the big challenges agents face when prospecting FSBOs is how to overcome objections during a seller’s market. It’s natural for a homeowner to believe they’ll have no problem selling their property for top dollar when houses are selling the moment they hit the market. And, often, with multiple offers.
Recently, the website Keeping Current Matters posted an excellent article on how to work with FSBOs in a seller’s market. The focus, of which, is to remind FSBOs of the value they will ultimately get by working with a real estate professional, as highlighted in the chart below:
Check out the post here DON’T SELL YOU YOUR OWN JUST BECAUSE IT’S A SELLER’S MARKET
And, if you’d like to learn how Espresso Agent can help drive your FSBO prospecting efforts, CLICK HERE.
RECOMMENED ARTICLES
Real Estate Lead Generation: Focus=Success
It’s not easy to stay focused these days. Hundreds, if…
Read MoreReal Estate Lead Generation and Time Management
Successful real estate lead generation requires focus and commitment. That’s…
Read MoreDissecting Real Estate Prospecting Call Scripts
When engaging any sales prospect, especially in real estate, it…
Read More